Interior Designer Web

Interior Designer Web

Four Recommended Tips for a Team of SEO for Web Development

Posted on November 4, 2018 in Uncategorized

If a company decides to rely on an expert to create a window to the web he does to have an advertising return and wants to be located more quickly and comfortably than the old systems (e.g. yellow pages) as the potential customer relies increasingly on search engines like Google.

Unfortunately, not all webmasters, designers are often helped by Dreamweaver & Co, are aware of the dynamics necessary to satisfy the SEO company, then forced to turn to experts to optimize the visibility of your site.

The best case is the presence of an SEO expert in every field of web development company that creates an initial guideline and are consulted each year by the client to update the web space under the new rules SEO: remember that the web and its rules vary very quickly, updating the site code and content is essential for lasting results.

The worst case for the company that wants the site is well positioned to find a study of web development even without knowledge in SEO, at which point the company has to go to another studio or find a freelance SEO expert puts his hand the code and possibly a redesign of a project born evil, or to update.

This is clearly not the optimal situation even for the SEO expert who will have to hand code to others, placing emphasis on analyzing the structure of spider traps, check for broken links, robots.txt misconfigured, not having a semantic structure (wireframe) lacking in content and so on.

So let’s see recommendations 4 and 4 things to avoid for a web agency that is planning the site of a customer and want to avoid him spending more money (possibly losing the contract when the customer will notice that your web provider is “lame”) offering rather than a service with bows and complete 100%.

4 things to do to provide a quality product:

Planning

The site must be planned together with an SEO expert right from the first drafts, by studying the semantics, the positioning of various frames, the right keywords.

Access

The collaboration must be horizontal: the SEO expert must have decision-making power in the team and give advice during the chosen code, create a site with perfect code badly positioned just a waste of time.

Communication

The coder needs to communicate at any time of the project on choices, ideas and possible errors with the expert in SEO. It should not be a consultant but a real team member.

Competence

Although the company has knowledge of SEO does not mean that I know what an expert. The SEO changes dramatically, just see the news in the social environment. Having a full-time SEO worker who knows the news is essential to have a result: if the web development company is large enough there is definitely need more experts – why pay 10 programmers flash and then have only an expert in optimization and positioning on search engines? And ‘counterproductive.

4 things to do to be filled with problems:

Wait

Show the wireframe to SEO expert to work day after day is over or even very serious mistake. If you follow the expert advice to assist the team, may be too late and having to redesign entire pages.

Afraid

The team should not be afraid to see the creativity stifled by the expert in SEO: working together to find viable solutions, achieving a balance between creativity and accessibility.

Underestimate

Many webmasters think that the SEO expert is only a marginal figure of the team: the result is to underestimate the SEO aspect and get a website invisible to search engines and therefore useless. If the SEO is not in accord with the design ideas should not hide our heads in the sand and ignore it but you have to ask alternative routes.

Seek Perfection (no reach)

If your SEO expert is competent and the team did not collaborate in the production process need to be afraid to launch the site. You have to constantly worry about instead of work: often the most common mistake is to start well and then rest on their laurels.

10 Common Mistakes Made By Business Owners Made On Their Web Development

Posted on November 2, 2018 in Uncategorized

It’s apparent that in this new era of information technology, having a website is important to almost all businesses. However, many business owners, usually from small and medium sized companies have completed up their websites and then found them not performing to expectations. This is especially common for business owners setting up website for the first time. Here are 10 common mistakes made by business owners, and how to avoid them.

1. Cutting cost and using freelancers. We all know someone or at least know someone who knows someone else who knows a little about web programming. However, the job of a complete website is not to be handled by just one person. You need a creative designer to handle the aesthetic look and feel, and then an experienced programmer to handle the coding. Overall, you need an experienced coordinator who knows the important elements of websites and to propose the right ones to suit your business.

2. Selecting a web design company based on Price. Despite it being obvious, many business owners starting their website for the first time fail to understand that a lower price quantitatively does not actually equate or work out eventually. Be sure to compare the specifications and not just the price.

3. Writing contents themselves or using own friends or staffs to write the contents. You may swear that you understand your business more than anyone else but if you are not trained in website contents development, you will lose out two benefits that copywriters can provide. Trained website contents development can plan targeted keywords into your contents to increase the chances of others finding your website after it’s launched. Having good copywriters will also increase the chances of you making more sales, as they are able to write better and also incite in your readers an element of trust and invoke the desire to take up your services.

4. Under utilizing the capabilities of their website. As many business owners are not trained in IT (Information Technology) or have sufficient knowledge in the field of web development, they often restrict their website to basic functions, and forgetting that they can achieve higher efficiency by incorporating certain functions required by their business to their website.

5. Losing focus on website’s objectives. It’s quite common for new business owners pointing out that they want a Full Flash website, or a website with exciting and interactive navigation. More often than not, these new business owners forget that their main objectives in developing their website – which in most cases are to increase sales leads.

6. Not knowing what is a Landing Page. A landing page is referred to the page in which your web advertisement will lead your browsers to land upon. It need not be the Home Page, although it’s possible to optimize your Home Page to be a good Landing Page. Most often than not, a sale is done based on the first impression of your clients landing at your website. As such, it’s important to keep in mind in selecting a web design company who understands the importance of a landing page.

7. Not allocating a budget for marketing website. This is especially common for those who are new to website, thinking that their website will automatically have visitors or customers flowing in. Most website design packages these days come with submission to search engines as well as meta keywords. However, these are just basic elements of Search Engine Optimization, and have minimal impact to increase your visitors.

8. Spending time and / or money experimenting on advertising & marketing. Most business owners, especially small and medium sized, tend to think that they can cut cost and handle their own advertising and publicity. However, there are important lessons involved in terms of driving qualified traffic to website, and getting professional help often results in a higher return on investment.

9. Not updating and improving the website. A website is like your best salesman introducing your business to customers walking by. Your best salesman has to be updated with new products or services, as well as be taught on using new slogans to attract more sales. As such, it is paramount to keep your website updated with new contents, especially if you are using your website to generate enquiries for business.

10. Skimping on Images. A nice looking website requires nice looking photographs. Fortunately, these photographs can now be purchased easily through stock banks nowadays. There are usually two practices in the web design industry – one offers a certain amount of free photos, which they already factor a lump sum in their packages, while another practices buying what you like only.

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Start Your Own Web Development Projects

Posted on October 31, 2018 in Uncategorized

When know how to build websites sometimes you don’t see the forest for the trees. As a programmer or a web developer you know all the stuff it takes to build a website. You understand web hosting, programming, and design. You can build websites with your hands tied behind your back with your eyes blindfolded. But you know what happens a lot times. You can build websites for everybody else but yourself. There is nothing stopping you from creating your own website and software projects.

Web hosting is inexpensive and you already know what it takes to create websites. As a programmer or designer maybe your ability to write web copy might need some work but other than that you have all the tools to launch your own products.

What are some of the reasons why you should consider doing this? What if your current programming job starts to dry up. Projects get cancelled all the time. When you are just a programmer on somebody else’s project you really don’t have any control. You are just given the information to get the job done and that is it. Another reason is that you might be sitting on an idea that could turn out to be a real winner.

Don’t expect big money to roll in day one, but over time you could develop products that can turn into something big. Give yourself some more options for making money. This could also be a way for you to test out new concepts and see if they work. Just starting a side project can help you learn more about building a real business.

Maybe you won’t take task of building sites on your own. You could look for people that have other skills that might want to contribute to your development effort. Find a designer, database developer, and other programmers that might be ready to build their skill set. This can be an opportunity to develop new skills, create new products, and learn more about business. If you are creating websites, you might be able to complete projects and then sell them to customers that want sites. There are websites on the internet that help you sell websites this way.

So start taking your skills and putting them to good use. You might be sitting on some good ideas for software development and web development projects. You don’t have to spend a lot of money to get started, but you can start learning and creating new opportunities.

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